Ok, this one is WEIRD! Online, your reputation is your life. I am proud of the fact that we’re building our business by doing good work for good people. We’re starting to get a bit of reputation for being good people to work with. That is the the single most valuable business asset I could ever own.
So, it makes me especially cranky when I’m accused of spamming.
This story starts with a fan of our redesign posting a story on digg linking back here. I’m super stoked that someone would want to tell the rest of the world what we’re doing, and to do it in such an incredible way. Some people though have clearly interpreted this as an attempt spam digg. The comments say as much.
This incident is pretty minor, but once again it’s got me thinking about reputation, and just how incredibly important it is with online business.
Reputation is the currency of the online world. I’m a bit freaked out at how easy it would be to do serious damage to one’s reputation. It would be kind of interesting to conduct an experiment. One could slander his or herself around the blogosthing, and see what happens, then share the results. I’m not volunteering.