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    <title>The Blog Studio Blog</title>
    <link>http://www.theblogstudio.com/index/</link>
    <description></description>
    <dc:language>en</dc:language>
    <dc:creator>peter@theblogstudio.com</dc:creator>
    <dc:rights>Copyright 2008</dc:rights>
    <dc:date>2008-12-10T02:50:05-06:00</dc:date>
    <admin:generatorAgent rdf:resource="http://expressionengine.com/" />
    

    <item>
      <title>Theme Customization Confessions</title>
      <link>http://www.theblogstudio.com/single/theme_customization_confessions/</link>
      <guid>http://www.theblogstudio.com/single/theme_customization_confessions/</guid>
      <description><![CDATA[<p>I have a confession to make. I love customizing existing themes. I’ve designed within the confines of a pre-existing theme a couple of times now. It’s <strong>fun</strong>. It’s easy, and pretty fast. Design brain candy, if you will.
</p>
<p>
I can’t show you the work yet, as it’s still underway. But I did want to let you know that we do accept theme customization work. We have developed custom plugins for existing themes, and have done total design overhauls. 
</p>
<p>
Some of the existing WordPress themes offer excellent bases for customization. We enjoy working with them so much, we’re developing our own set of themes to be released in early next year. More details will be forthcoming.
</p>
<p>
We’d love to talk with you about your design or development needs. Please use the info on the contact page to get in touch.
</p>
<p>
Thanks!
</p>]]></description> 
      <dc:subject>Design</dc:subject>
      <dc:date>2008-12-10T02:50:05-06:00</dc:date>
    </item>

    <item>
      <title>Free WordPress Advice</title>
      <link>http://www.theblogstudio.com/single/free_wordpress_advice/</link>
      <guid>http://www.theblogstudio.com/single/free_wordpress_advice/</guid>
      <description><![CDATA[<p>I&#8217;ve been spending a bit of time each day helping people with their WordPress, blog design, and template questions on Twitter. It&#8217;s really fun, and it&#8217;s already led to some new work. Deb from <a href="http://www.alignedstructures.com">Aligned Structures</a> sent us a direct message over Twitter two days ago, and we&#8217;ve already wrapped up a bunch of tweaks and changes to her site. 
</p>
<p>
If you&#8217;ve got questions, I&#8217;d love to help if I can. Follow <a href="http://www.twitter.com/theblogstudio">@theblogstudio.com</a>, and address your question us using @theblogstudio. I&#8217;ll do my best to answer any and all comers!
</p>
<p>
Twitter is an amazing tool. Much like blogging, it can help you find people interested in the same topics as you. Try using <a href="http://search.twitter.com">twitter search</a> to search for keywords relevant to your interests or your habits, and I guarantee that you&#8217;ll find something you didn&#8217;t know before.
</p>]]></description> 
      <dc:subject>Business</dc:subject>
      <dc:date>2008-12-09T18:32:44-06:00</dc:date>
    </item>

    <item>
      <title>Sneak peek at our upcoming free WordPress Theme</title>
      <link>http://www.theblogstudio.com/single/sneak_peek_at_our_upcoming_free_wordpress_theme/</link>
      <guid>http://www.theblogstudio.com/single/sneak_peek_at_our_upcoming_free_wordpress_theme/</guid>
      <description><![CDATA[<p>It&#8217;s been <strong>ages</strong> since we last released a free WordPress theme. I&#8217;m kind of embarrassed about it to tell the truth! I&#8217;ve started at least 10 free theme blog designs over the intervening years, but something or another always comes up. This time though, I am committed!
</p>
<p>
In the spirit of forcing myself to finish this thing, I thought I&#8217;d show you a bit of a teaser. The image below is very much a work in progress. Certain elements will probably make it through to the final, while others won&#8217;t. The theme release is about a week away. It will be our holiday gift to you.
</p>
<p>
So without further ado, here&#8217;s a wee look:
</p>
<p>
<img src="/images/uploads/peekUnamedTheme.jpg" style="border: 0;" alt="image" width="500" height="428" />
</p>]]></description> 
      <dc:subject>Design</dc:subject>
      <dc:date>2008-11-28T14:17:25-06:00</dc:date>
    </item>

    <item>
      <title>Experiments in SEO update</title>
      <link>http://www.theblogstudio.com/single/experiments_in_seo_update1/</link>
      <guid>http://www.theblogstudio.com/single/experiments_in_seo_update1/</guid>
      <description><![CDATA[<p>If you recall, late last week, I made a number of small changes to this site to see if I could gain back some of the google juice we recently lost. I <strong>think</strong> our drop in position is related to a decision I made to reduce the number of words on the site&#8217;s home page. I made some tweaks to the home page layout to accommodate longer post excerpts.
</p>
<p>
Five days have passed, so I thought I&#8217;d have a look at the search results to see if we&#8217;re ranking any higher for &#8220;blog design&#8221;. We are, but only by a single spot. However, looking at the cached versions of our site on Google, I see that the site hasn&#8217;t actually be indexed in about 6 days. So, the changes to the home page aren&#8217;t yet being reflected. Should be interesting to see what happens. As a side note, the search results for &#8220;blog design&#8221; are very volatile. I see a lot of change in the listings from day to day.
</p>
<p>
I&#8217;m chomping at the bit to try a couple of other SEO tweaks, but I&#8217;m trying to be smart about this by making one change at a time, so it&#8217;s effect can be measured.
</p>
<p>
Next up: waiting to see what effect the home page change has, then diving into meta description. Fun!
</p>]]></description> 
      <dc:subject>Marketing</dc:subject>
      <dc:date>2008-11-24T22:02:55-06:00</dc:date>
    </item>

    <item>
      <title>Experiments in SEO</title>
      <link>http://www.theblogstudio.com/single/experiments_in_seo/</link>
      <guid>http://www.theblogstudio.com/single/experiments_in_seo/</guid>
      <description><![CDATA[<p>For years, The Blog Studio has sat near the top of Google&#8217;s results for &#8220;blog design&#8221;. Not only was our home page keyword rich, but we had a ton of incoming links, and we&#8217;ve been doing this for longer than 95% of the rest of our little industry. Recently though, we&#8217;ve slipped off the first page. 
</p>
<p>
I <strong>think</strong> the drop in position was timed with our redesign. One of my goals was to reduce the number of words on the home page. I wanted to let the video and the work speak for itself. In retrospect that might have been a bad decision. Looking at the folks who have taken over &#8220;our&#8221; position on the search results, the thing that is most obvious is that they have a LOT of written content on their home page. I&#8217;ve made some adjustments to the home page to lengthen the post excerpts, and rejigged the layout slightly. 
</p>
<p>
As of today, we&#8217;re the 13th result for &#8220;blog design&#8221; on google. I&#8217;m going to give Google a few days to see if this change has any effect. I will, of course, report my findings!
</p>]]></description> 
      <dc:subject>Marketing</dc:subject>
      <dc:date>2008-11-20T14:26:28-06:00</dc:date>
    </item>

    <item>
      <title>Save $1000 on all new design projects during November!</title>
      <link>http://www.theblogstudio.com/single/save_1000_on_all_new_design_projects_during_november/</link>
      <guid>http://www.theblogstudio.com/single/save_1000_on_all_new_design_projects_during_november/</guid>
      <description><![CDATA[<p><strong>You want economic stimulus, we got it right here!</strong> For the remainder of the month of November 2008, all new design projects will receive an automatic $1000 discount. <em>Please note:</em> this only applies to new design projects with contracts signed by November 30 2008. So act quickly! Fill out the <a href="http://www.theblogstudio.com/rfp/" >RFP form</a>, or <a href="http://www.theblogstudio.com/contact" >get in touch</a>
</p>
<p>
Why on earth are we doing this, you ask? Well, it&#8217;s simple really. Adam, Mike, and Lucia are super busy with some top-secret development work, leaving <a href="http://www.theblogstudio.com/ourteam#titleServicesDesign">me</a> with a bit of time on my hands. I&#8217;m sitting here feeling all guilty while the rest of the team is slaving away, so I thought I&#8217;d try a little experiment to see if I can single-handedly book a couple of new projects between now and the end of the month.
</p>
<p>
To be clear: we&#8217;re talking full-on custom design here people. Check out our <a href="/portfolio"> portfolio</a> of work to see what I&#8217;m talking about. We&#8217;re also talking full service. Read a few <a href="/testimonials"> testimonials</a> from past clients to get a sense of the kind of service we&#8217;re known for.
</p>
<p>
This is very much a limited time promo though, as we have a couple of new projects starting up in the new year that will keep us all occupied. So if ever you&#8217;ve thought about having a completely customized blog or website built just for your needs, act now, and buy yourself a flat screen tv with your savings!
</p>]]></description> 
      <dc:subject>Tid&#45;bits, Design</dc:subject>
      <dc:date>2008-11-18T17:18:08-06:00</dc:date>
    </item>

    <item>
      <title>A look inside the design process: The Blog Studio redesign.</title>
      <link>http://www.theblogstudio.com/single/a_look_inside_the_design_process_the_blog_studio_redesign/</link>
      <guid>http://www.theblogstudio.com/single/a_look_inside_the_design_process_the_blog_studio_redesign/</guid>
      <description><![CDATA[<p>During the redesign and rebranding process we launched a few months ago, I made a bunch of screen shots of the work in progress. Reviewing them gives a really interesting look into how the site developed. 
</p>
<p>
As you&#8217;ll see, I started with one clear idea: make use of watercolour to create a bit of a sophisticated feel. Through a gazillion revisions, you can see that idea develop. I went pretty far down one path, but the intent in the original use of the watercolour had been lost. I literally wiped the slate clear of all colour, and immediately felt like I had it.
</p>
<p>
In retrospect, I may have gone a bit too far on the dark colours in reaction to the visual direction of the earlier versions. Perhaps it&#8217;s time to tinker a bit!
</p>
<p>
As an aside, looking back at this slideshow posted below, it&#8217;s interesting to see how may versions the scan of the watercolour went through. I was determined to find a way to use it!
</p>
<p>
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</p>]]></description> 
      <dc:subject>Design</dc:subject>
      <dc:date>2008-11-17T03:17:49-06:00</dc:date>
    </item>

    <item>
      <title>Etiquette for editing a post?</title>
      <link>http://www.theblogstudio.com/single/etiquette_for_editing_a_post1/</link>
      <guid>http://www.theblogstudio.com/single/etiquette_for_editing_a_post1/</guid>
      <description><![CDATA[<p>Ok people, what&#8217;s the etiquette for editing a post? 
</p>
<p>
Let&#8217;s say you post something to a site. A couple of days later you re-read it, and cringe at some particularly clumsy turn of phrase. What do you do?&nbsp; For the sake of argument, let&#8217;s assume you&#8217;re not changing the value or meaning of your post. You&#8217;re just making it read better. Do you:
</p>
<p>
A. Just go in and fix the section.
<br />
B. Leave it be if it&#8217;s an hour or so since hitting publish.
<br />
C. Edit the post, but include a note.
<br />
D. Somethin&#8217; else.
</p>
<p>
I&#8217;m leaning towards A myself, but I&#8217;m sufficiently unsure as to write this post!
</p>
]]></description> 
      <dc:subject>Blogging basics</dc:subject>
      <dc:date>2008-11-03T01:32:07-06:00</dc:date>
    </item>

    <item>
      <title>Guide to Using WordPress</title>
      <link>http://www.theblogstudio.com/single/guide_to_using_wordpress1/</link>
      <guid>http://www.theblogstudio.com/single/guide_to_using_wordpress1/</guid>
      <description><![CDATA[<p>Here at The Blog Studio, we&#8217;re always looking for ways to help our clients get up and running quickly. Be it, Wordpress, Expression Engine, or even a custom built CMS. We thought that to help our clients out, and to also help anyone else looking to get started with blogging, we&#8217;d offer this handy WordPress guide on what to do with the Control Panel.
</p>
<p>
<a href="/images/uploads/TBS-Wordpress_Walkthrough.pdf">TBS-Wordpress_Walkthrough.pdf</a> <-- Link to the guide
</p>
<p>
This guide was created by Mike Caputo our fabulous developer. The guide barely touches the surface of what this CMS is capable of doing, however, we think that we've covered the bare essentials for someone who is getting started with blogging. These things include basic tasks like:
</p>
<ol>
<li>Adding Categories to posts</li>
<li>Adding Tags to posts</li>
<li>Adding Pages</li>
<li>Adding links</li>
<li>Entering basic content</li>
<li>Entering custom field data</li>
</ol>
<p>
We will update the guide as feedback pours in - so please feel free to leave you questions or comments.
</p>
<p>

</p>]]></description> 
      <dc:subject></dc:subject>
      <dc:date>2008-10-30T21:32:59-06:00</dc:date>
    </item>

    <item>
      <title>Colour shift between browsers</title>
      <link>http://www.theblogstudio.com/single/colour_shift_between_browsers/</link>
      <guid>http://www.theblogstudio.com/single/colour_shift_between_browsers/</guid>
      <description><![CDATA[<p>As if we didn&#8217;t have enough trouble getting sites to render across browsers! Once upon a time I knew that Safari rendered colours slightly differently than other browsers. That&#8217;s one of those arcane bits of knowledge that is rarely useful outside a bull session with copious amounts of beer and my fellow web designers. But it was driven home just now when I happened to have the same page up in both Safari and Firefox. 
</p>
<p>
<img src="/images/uploads/colorshift.jpg" width="456" height="480" alt="colorshift.png" />
</p>
<p>
The root of the cause and it&#8217;s simple solution is best explained in <a href="http://css-tricks.com/color-rendering-difference-firefox-vs-safari/">this article</a>.&nbsp; To summarize: it&#8217;s the colour profiles stored with the images. Safari honours them. Others don&#8217;t. Frankly, I prefer the way Safari handles it, and wish other browsers would follow suit. By specifying a colour profile, the designer can more accurately predict the way the image will look on a variety of monitors. 
</p>
<p>
I believe I am over-simplifying things somewhat. No doubt someone will tell me that we&#8217;re always going to be dependent on how the user has his or her monitor configured. Still, I&#8217;ll take some control over none, thank you very much.
</p>
]]></description> 
      <dc:subject>Branding, Design</dc:subject>
      <dc:date>2008-10-15T02:07:17-06:00</dc:date>
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