Everyone is talking about them. They offer secure off site storage.
Affordably. They’re one of about a gajillion new web-application based
companies, joining the ever swelling ranks of Basecamp, Blinksale et al. The site looks fantastic.
It also looks just like a blog. This fascinates me for a number or reasons.
It shows that blog design is affecting the web’s aesthetic
Blog spirit has been integration into the spirit of the company
This is an example of the people forward non-marketing marketing that blogs have helped make the new black.